Pew Research Center

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  SEO

  An answer instead of a list of links: what it means for traffic on a company website

  As of this week, ChatGPT responds with charts, maps and simple apps, and Google DeepMind researchers have shown that a single model can create a ranking without a separate index. We checked which marketing decisions to make right now and which ones to hold off on.

  Anna Przykładowa Oct 9, 2026 5 min read

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  SEO

  First place in Google that gets no clicks. How should SEO be measured today?

  Publishers in the Chartbeat network lost 40 percent of their Google traffic in a year, while Search Console can at the same time show their pages in position 1. We looked into why this happens and what to report to management instead of rankings.

  Anna Przykładowa Sep 29, 2026 5 min read

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