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The dispute concerns Meta's right to automatically copy content from the websites of companies that have business accounts on Facebook and Instagram. In Norway, a court has already temporarily blocked these rules.
Polish publishers are asking UOKiK to block Meta’s new terms, which from November 20 will allow it to copy content from company websites. In Norway, a court has already suspended them, and Google, Microsoft and OpenAI are announcing a joint rule that a website can use to exclude its content from AI training.
From November 20, advertisers are also to be responsible for changes to creatives introduced by AI features that the platform enabled on its own. Companies and agencies are already withdrawing modified ads or turning off automatic features.
Shopify’s CEO admitted that the answers to the AI question in performance reviews did not matter. Meta removed AI metrics from reviews, and Amazon called token counting a deeply flawed measure. We show how to talk about AI in the review cycle so that the conversation actually benefits the team.
Instagram is returning to long-form video a few years after shutting down IGTV. In the future, brands may get a format in which short Reels lead viewers to the full content without leaving the app.
The government wants to narrow ESG reporting to the largest companies. Search engines are sending publishers less and less traffic. Meta's AI assistant exposed company documents through conversation links. We have gathered what you need to know from the past week and what to check on your end.
After a wave of criticism from lawyers and publishers, Meta revised the terms for business accounts that take effect on October 30. Some analyses indicate, however, that the right to collect content from company websites remains in the terms.
From October 30, every company that runs a Facebook page, advertises, or sells through Meta’s tools will agree to let the company copy content from its website and use it also to train AI. There is no opt-out option.
Meta's new commercial terms will apply to every company that uses Facebook, Instagram, WhatsApp or Messenger for business purposes. The collected content may be used, among other things, to train the company's products.
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